Santa Rosa Police Department and Sonoma County District Attorney's Office Conduct Organized Retail Theft Operation at Santa Rosa Marketplace Resulting in Seven Arrests

On October 22, 2026, the Santa Rosa Police Department (SRPD), in partnership with the Sonoma County District Attorney's Office, conducted an Organized Retail Theft (ORT) operation in the 1900-block of Santa Rosa Avenue, within multiple businesses at the Santa Rosa Marketplace. Over the course of the approximately five-hour operation, seven people were arrested for retail theft and other associated offenses.

The operation was staffed by District Attorney Investigators, detectives from the SRPD Property Crimes Investigation (PCI) Team, and patrol officers assigned to Beat 8, where the operation took place. Undercover investigators worked inside retail businesses alongside loss prevention personnel to identify thefts in progress, while uniformed officers contacted suspects after they exited the stores.

Retail loss prevention agents were instrumental in assisting officers and investigators throughout the operation. That ongoing collaboration between retailers, SRPD, and the District Attorney's Office remains essential to identifying the prolific offenders responsible for a disproportionate share of retail theft in our community.

In at least two additional instances, District Attorney Investigators observed subjects abandon merchandise inside a store after seeing law enforcement activity outside the business. Those individuals were contacted and released with warnings.

Property stolen in each incident was recovered and returned to the affected retailers.

The following people were arrested and booked into the Sonoma County Main Adult Detention Facility:

• San Giovanny Carrera Ramirez, age 31, Santa Rosa resident (SRPD case #26-11791): 484(a) PC – Petty theft
• Juan Santos Diaz, age 28, Santa Rosa resident (SRPD case #26-11794): 459.5 PC – Shoplifting
• Brandon Vincak, age 28, Santa Rosa resident (SRPD case #26-11796): 459.5 PC – Shoplifting; 166(a)(4) PC – Violation of a court order
• Duane Evans, age 34, Santa Rosa transient (SRPD case #26-11800): 484(a) PC – Petty theft; 11377(a) HS – Possession of a controlled substance
• Jesus Sandoval Hernandez, age 28, Santa Rosa resident (SRPD case #26-11802): 166(a)(4) PC – Violation of a court order; 459.5(a) PC – Shoplifting; 11377(a) HS – Possession of a controlled substance
• Jose Ricardo Camacho Hernandez, age 28, Santa Rosa resident (SRPD case #26-11787): 459.5 PC – Shoplifting; 166(a)(4) PC – Violation of a court order; 11377(a) HS – Possession of a controlled substance

The following person was issued an arrest citation and released at the scene:

• Luis Ramirez Guzman, age 45, Santa Rosa transient (SRPD case #26-11801): 459.5 PC – Shoplifting

Additional charges may be filed as the investigation continues.

The Santa Rosa Police Department thanks the retailers and loss prevention agents whose vigilance made this operation possible, and the Sonoma County District Attorney's Office for its continued partnership in holding retail theft offenders accountable.